Carbon Official Jewelry Accessory Partner of Lakme Fashion Week

Carbon Accessories Ltd, the leading fashion accessories brand has been chosen as the official jewelry accessories sponsors of the Lakme Fashion Week to be held from March 28 � April 1, 2006. Carbon will launch a range of accessories, which have been unexposed to the public till date at the event. The brand will also preview an extension in the form of an exclusive range of Carbon accessories for men and women.

�Carbon as a fashion brand has always looked at elevating the life style of the Indian consumer. Lakme Fashion Week gives us this platform for us to express the eclectic nature of the brand and its competence in accessory design. I see this as an opportunity for Carbon to address the Indian consumer of the need to accessorize � it is like a cherry on the cake that always gets your mouth to water,� says Mahesh Rao, MD, Carbon Accessories Ltd.

Lakme has displayed a deep rooted commitment towards the development of the beauty and fashion industry in India hence this association is a fitting one as Carbon as a stands for innovation, fashion and style. �It is the home- coming of a fashion brand tying up with the largest fashion event in the country today. It provides Carbon with an ideal platform to unleash its new range for the season and give an Urban Indian a truly international accessory experience with Indian ethos. The association between Carbon, LFW and IMG will not only mean a heady mix of style and innovations but a window for the fashion aspirants in the country to look out for the newer dimensions for a fashion that is truly Gen X� says Mr. Utsav Malhotra, Brand head, Carbon Accessories Ltd.