JJS dazzles the industry with big turnout!

The 17th edition acted as the perfect platform for buyers and exhibitors alike amidst the ongoing wedding season, with over 25,000 visitors across four days. The show also witnessed buyers from 1000+ brands

The Jaipur Jewellery Show was back in action after two years with the 17th edition that witnessed robust business and heavy footfalls. The show marked a milestone, with the highest footfall ever over the last 19 years -- a whopping 25,000+ visitors across all four days. Timed well, the event acted as the perfect platform for retailers who were looking to stock up on jadau inventory, in light of the ongoing wedding season.

The show was inaugurated in the presence of Chief Guest Amit Yadav, IAS, Director General, DGFT, and Additional Secretary, Department of Commerce and Industry; Ashish Pethe, Chairman GJC; Nirmal Kumar Bardiya, Regional Chairman, Rajasthan GJEPC; and other dignitaries from JJS like Vimal Chand Surana, Chairman; Rajiv Jain, Secretary; Nawal Agarwal, Director; and Ajay Kala, Joint Secretary; and others.

Both the halls were packed on all days, and interestingly, the last day also witnessed many trade visitors. Considering the rising cases of Covid in India, the show happened with a lot of trepidation regarding buyer 67turnout, but both the committee and the exhibitors were pleasantly surprised. “We are absolutely thrilled that we were able to put together the show amidst the ongoing pandemic. All the exhibitors are happy with the outcome. Serious business was happening at the show and the exhibitors have requested for more space in the next edition,” said Rajiv Jain.

This year, more than 1000+ top retail brands participated in the event. The major highlights included the JJS IJ Jewellers Choice Design Awards powered by GIA that attracted over 500 visitors, as well as the Women Achievers Award, with Diya Kumari, MP, Rajsamand, felicitating women achievers in the jewellery industry. Nirupa Bhatt, Sunita Shekhawat, Advaeita Mathur and Suhani Pitte were some of the women achievers who were recognised for their work.

17th Edition of JJS - Highlights

• The show saw 25000+ visitors across all four days, both trade buyers and consumers

• The first three days were exceptionally good, B2B strong performer

• Big, bold jadau pieces were star performers, in light of the ongoing wedding season

• Most jewellery manufacturers faced issues regarding sourcing diamond polki and precious gemstones, due to shortage and price hike

• Retailers were more keen on ready stock and immediate delivery, instead of placing orders• Many manufacturers were doubtful about immediate delivery

• JJS IJ Designers Choice Jewellery Awards powered by GIA was an added attraction for jewellers, with 100 finalists and 22 winners across India, and an audience of 500 jewellers

• The Women Achievers Award was a welcome addition to the whole event, a great way to encourage women folk in the jewellery industry