total of 18 countries from around the world will be participating in the 46th Watch and Jewellery Middle East Show, which is due to be held from 2nd-6th April according to Expo Centre Sharjah.

A top official said that Expo Centre Sharjah has completed necessary preparations to host the largest and longest running event for precious watches and jewellery in the region.

Saif Mohammed Al Midfa, CEO of Expo Centre Sharjah, said that the Watch and Jewellery Middle East Show has established itself as one of the most important jewellery and watch shows in the region, where leading companies are waiting for it to launch their latest collections and designs of jewellery, diamonds and watches.

"The 46th edition will witness the participation of several new companies looking forward to entering the region's markets from Sharjah and benefit from the growing regional demand on latest models and brands of gold and watches," Al Midfa added.

This year’s edition is hosting more than 500 exhibitors & brands from across the world in 30,000 sq m of exhibition space, presenting an extensive collection of jewellery that is inspired by contemporary trends, traditions, culture, art and high fashion by those who create jewellery with the highest levels of artistry, creativity and excellence. The participating countries include Bahrain, China, Canada, Hong Kong, India, Italy, Japan, Lebanon, Lithuania, Pakistan, Saudi Arabia, Singapore, Thailand, Turkey, Yemen, the United Kingdom and the United States of America, as well as the United Arab Emirates.

India will be having the biggest pavilion at the show, showcasing season's most exquisite and intricately crafted jewellery creations, both traditional and contemporary followed by Hong Kong exhibiting latest designs in Gold, Diamond and gems.

courtesy: Emirates News Agency