Featuring 60 top jewellery manufacturers across the country, with new additions like Retail Innovation & a glamorous fashion show ‘Beyond Brilliance’, COUTURE India drew 100 + hosted buyers from around India and 800 jewellers in and around Delhi over a course of three days

The 4th Edition of COUTURE India was a reigning success despite market sentiments. The business boutique show has become one of the most sought after jewellery exhibitions in a span of four years, where both manufacturers and buyers look forward to participating in the show to experience the best of everything. Providing a one-of-kind experience be it jewellery or events surrounding the show has remained COUTURE India’s specialty, and this year too, the organizers pulled all stops in making sure the elite manufacturers and retailers did business in an atmosphere filled with leisure and luxury.

The show opened on 26 September to a packed audience and the who’s who of the industry was present – the inauguration was witnessed by Chief Guests Subhash Bhola of Bholasons Jewellers, Vijay Khanna of Khanna Jewellers, K Srinivasan of Emerald Jewel Industry, Anand Shah of Anand Shah Jewels and Mansukh Kothari of Vasupati Jewellers.

“Every year, we strive to become better and give our best to both exhibitors and retailers. From its inception, COUTURE India has tried to create a bridge between the cream of the crop of this jewellery industry, finest of jewellery manufacturers and select retailers. A unique buying experience is what sets us apart from the rest of the shows,” said Arpit Kala, show organizer.

Speaking on the show’s ever evolving nature, Subhash Bhola of Bholasons Jewellers said, “This show is a trendsetter – every time a retailer comes here, they change the look and feel of their showroom, their jewellery and everything else. It is very inspiring to be here and the show is definitely promising,”

K Srinivasan of Emerald Jewel Industry commented, “This is my first time here and honestly I am surprised. Only the best are here and the show also has been organized very well. Kudos to the team.”
This year, the show had an additional attraction – Retail Innovation that included brands that cater to technological, grading and architectural/interior requirements of the retailers. Virtual Diamond Boutique, DRC Techno, MiRRar by StyleDotMe, eJohri and V-Design Architects were part of this unique initiative by COUTURE India among other brands.

“This show is extraordinary and they have set a benchmark. I know a lot of people in this industry who I have lost touch with but now I am able to reconnect with them, thanks to COUTURE. The environment is so peaceful to concentrate and buy jewellery. And there is a great mix of contemporary and traditional jewellery. The organizers have thought of every little detail,” said Sumeet Anand of Punjabi Saraf Jewellers.

“This is our second time here. The show is very well organized and we are well taken care of. The place is not crowded and we get one on one attention which is great. The jewellery is also light weight and as per cosumer preferences,” said Shail and Devika Kapoor of Kashi Jewellers.

After a hard day’s work, exhibitors and buyers were seen unwinding and relaxing at the Bollywood Night where Dubai based band Rooh performed a few foot tapping numbers for the audience. It was a night full of great music, revelry and good networking opportunities. Taking the whole show to another level was ‘Beyond Brilliance’ fashion night, which had models walking the ramp wearing exquisite jewels from the exhibitors. Dressed in stunning cocktail gowns for the first sequence, the models adorned contemporary diamond and coloured stoned jewels that added to the sparkle of the night. It was the opulence and grandeur of the Indian outfits that beautifully complemented the rich heritage of the Indian themed jewellery pieces in the second sequence giving the night a touch of royalty.

This year too, COUTURE India hosted IJ Knowledge Forum. An illustrious panel featuring Viraj Sheth of Batukbhai & Sons, Tejpal Ranka of Ranka Jewellers, Pooja Sheth of Limelight Labgrown diamonds, Meghna Saraogi of MiRRar by StyleDotMe and Vibha Sarin Prabhakar of MMTC –PAMP discussed the changing scene of jewellery retailers and potential solutions to entice the ever elusive consumer as part of the IJ Knowledge Forum. The Forum was moderated by jewellery and watch consultant Anil Prabhakar who also shared valuable insights on the current retail sector and his predictions for the future of the industry.

COUTURE India drew 100 + hosted buyers from around India and 800 jewellers in and around Delhi over a course of three days.

Buyers speak

This show is extraordinary and they have set a benchmark. I know a lot of people in this industry who I have lost touch with but now I am able to reconnect with them, thanks to COUTURE. The environment is so peaceful to concentrate and buy jewellery. And there is a great mix of contemporary and traditional jewellery. The organizers have thought of every little detail. -Sumeet Anand, Punjabi Saraf Jewellers
This is our second time here. The show is very well organized and we are well taken care of. The place is not crowded and we get one on one attention which is great. The jewellery is also light weight as per the consumer preferences - Shail Kapoor, Kashi Jewellers
liked the services section which was very interesting. There were a couple of decisions that I was delaying since the past few months which I was able to close on, thanks to the ease that the show provides -Pratap Kamath, Abaran Timeless Jewellery

Due to the selective nature of exhibitors at the COUTURE, I have always liked this show. Since we are getting a lot of time with the manufacturers we are able to also customize the pieces as retailers. So it’s a great platform where everyone is under one roof. The show organization is also very beautiful and year by year they are improving. Prerna Khurana, Khurana Jewellery House

Exhibitors Speak

This is my first show in India and what better platform than the COUTURE India! The show organization has been tremendous, everything has been to perfection. Especially the fashion show, Beyond Brilliance was done really well. The setup is very similar to the Couture show in Las Vegas and this is a very focused show in terms of the buyer group that they bring in. Sweta Jain, Goshwara

We had heard about COUTURE India show and now having experienced it, I can say that the best part of the show is that all the designer jewellery manufacturers have come together and we have the best buyers. The format is excellent as we do not have to travel to and fro from the venue. It’s more like a family experience Sanjay Jain, Manoj Ornaments
It’s by far one of the best shows I have participated in. Both the manufacturers and retailers are both top category and it makes it really pleasurable for us to do business. Viral Kothari, Kosha Fine Jewels